If you’re avoiding Bacardi because of their support for Russia, you need to watch out for more than just rum. If you’re not sure what I’m talking about here, let me bring you up to speed:
- Last year Bacardi condemned Russia’s invasion of Ukraine. They announced they’d stop selling their brands in Russia as many others have as well.
- At some point last year that verbiage disappeared from their website in the hopes that everyone would forget.
- Bacardi Russia announced a tripling of net profits for 2022.
- People started to notice. At least a little bit, because war news fatigue is real if you’re not actually part of the war. But it’s still hard to hide profits like that, especially after going back on your word.
There’s understandable outrage over this in the spirits world, but remember that Bacardi doesn’t just make rum. They own quite a few other brands across many different spirits, so if you’re looking to avoid them at your bar here’s a list to keep in mind.
Continue reading “Avoiding Bacardi because of their support for Russia? Don’t just skip the rum.”